Hey ,

I'm sure you've heard a ton about using AI in your marketing.

Plus it's popping up everywhere! I see AI tools in Canva and Notion, not to mention all of the websites coming out.

I've been using Jasper.ai for a few years now to help with my copywriting. But ChatGPT is somewhat of a different ball game.

If you haven't dove in yet, or maybe you have but you're not happy with what you're getting out of it, here are a few tips to help you see more success in your social media strategy:

1. You get out what you put in- the more detailed the question, the better.
2. Start by giving a ton of context. Example: Hello, imagine that you own a plumbing company in the San Antonio, Texas area and you are creating social media graphics for Instagram. What are some common questions that homeowners have about their plumbing that we could turn into Instagram posts.
3. If you don't get what you want the first time, stay in the same chat and adjust your direction. Example: "thank you but I want things that homeowners could put into use immediately, tangible tips they would find valuable.
4. Then you could keep going with that avatar, but change what you need. Example: "Great, Can you please write a caption in a sassy and fun tone for the above ideas that we could use for Instagram"
5. You could also have it help you with video hooks Example: "I'm also going to be creating some videos for this same audience, what are some titles I could use and opening hooks for plumbing tips videos that homeowners in San Antonio would be interested in?"

Most likely, you will have to adjust some of this before you can use it, but it's a great jumping-off point.

Have you been using AI to help you in your everyday life? I'd love to know how! And let me know if you have any questions.

Talk soon,

Jen

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