Jerome Dawson

Marketing Aug 22, 2022

What's TikTok's Attribution Manager & How Can Advertisers Use It?

TikTok just announced a new feature in its Ads Manager platform, which allows advertisers to customize their attribution…

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Marketing Aug 22, 2022

5 Myths Marketers Got Wrong About Gen Z, According to Data & Our Gen Z Intern

To be honest, Gen Z can feel like foreign territory to all. Even myself, born in 2001. Although I'm smack in the…

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Marketing Aug 22, 2022

12 Essential YouTube Advertising Statistics for 2022

YouTube is the internet's second largest search engine, meaning that advertisers have significant potential when it…

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Marketing Aug 19, 2022

18 Best B2B Website Examples & How to Design a Great B2B Website

The right B2B website makes all the difference when it comes to converting visitors into buyers. In this post, we’ll…

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Marketing Aug 19, 2022

Twitter Topics: How to Use It & What Marketers Need to Know

Twitter Topics makes it easier for Twitter users to sift through the roughly half billion tweets published daily and…

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Marketing Aug 19, 2022

How to Promote Your YouTube Channel [+ Tips from HubSpot's YouTube Team]

In the early days of YouTube, there weren't a whole lot of YouTubers or brands creating content on the platform, so it…

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Marketing Aug 18, 2022

Brand Refresh vs Rebrand: Which is Best for You? [+Checklist]

Brands that aren’t constantly evolving run the risk of becoming outdated or irrelevant. Some of the most popular…

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Marketing Aug 18, 2022

21 Examples of Successful Co-Branding Partnerships (And Why They're So Effective)

Everyone has loyalties to their favorite brands, but there's a good chance your favorite products result from two…

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