Jerome Dawson

Marketing Sep 5, 2022

9 SMART Social Media Marketing Goals For You to Set in 2022

Social media matters for brand success. But it’s not enough to simply have a social presence; instead, businesses need…

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Marketing Sep 5, 2022

The 46 Best Cover Letter Examples: What They Got Right

I’ve sent plenty of cover letters throughout my career, so I know it isn’t usually fun to write one. Fortunately, the…

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Marketing Sep 5, 2022

Best Social Media Marketing Courses to Take Online [Free & Paid]

I love that I can learn any skill, at any time thanks to the internet. As someone who’s worked in content for nearly a…

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Marketing Sep 2, 2022

What Are Agile Metrics?

Agile marketing focuses on creating high-value deliverables by working in short bursts to achieve goals. An agile…

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Marketing Sep 2, 2022

Offline Marketing: Should You Leverage It in a Post-Pandemic World?

Since the start of the pandemic, marketing strategies have relied heavily on online tactics —leveraging tools like…

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Marketing Sep 2, 2022

Facebook is Redesigning its News Feed: What Marketers Need to Know

Back in July, Mark Zuckerberg announced a change to Facebook's news feed — it's been split in two! Facebook now has a…

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Marketing Sep 1, 2022

UTM Codes: How to Create UTM Tracking URLs on Google Analytics

How do you know if Facebook is a worthy investment or if you’re getting enough traffic from your recent promotional…

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Marketing Sep 1, 2022

How to Write a Video Script [Template + Video]

Videos tell a story. According to 92% of marketers, video is essential to their approach. So, the storyline should be…

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