Jerome Dawson

Marketing Oct 20, 2022

How to Perfectly Manage a PPC Campaign [Template]

In the world of search engine marketing (SEM), I’m seeing a growing number of marketers turn to PPC campaigns. That’s…

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Marketing Oct 20, 2022

How to Choose a Blog Name That'll Grow With Your Brand

Rebranding a business can be a smart and necessary step to growing a long-lasting business. However, when it comes to…

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Marketing Oct 20, 2022

Topic Clusters: The Next Evolution of SEO

Written with contributions from Leslie Ye, Matthew Barby, Anum Hussain, and Cambria Davies TL;DR: Influential search…

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Marketing Oct 19, 2022

The top search engines other than Google [+ some you might not expect]

Google remains the top search engine, with a significant market share of more than 89%. This means that 89% of all…

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Marketing Oct 19, 2022

27 Best About Us and About Me Page Examples of 2024 [+Templates]

An About page is the perfect place to learn the ins and outs of a brand. It tells you their mission, values, journey,…

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Marketing Oct 19, 2022

10 Essential Job Search Strategies to Help Land Your Next Big Gig

A job hunt is a time-consuming process. It usually takes a few weeks, if not months to land a job. If you want to cut…

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Marketing Oct 18, 2022

Why Recruiters Are Reaching Out To Candidates Directly & How to Access This Hidden Job Market

If you’re struggling to get in front of hiring managers, it could be because recruiters are shifting away from…

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Marketing Oct 18, 2022

6 Spooky Marketing Campaigns Just in Time for Halloween

Spooky season is officially upon us. It’s a fun time for consumers and an even better time for brands that get to be…

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