Jerome Dawson

Marketing Apr 4, 2023

Everything You Need to Know About Behavioral Segmentation [+ Examples]

Do you ever ask yourself why you act the way you do? Like why you venture out during a snowstorm to get an iced coffee?

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Marketing Apr 4, 2023

How AI Works: The Basics You Need to Know

Artificial intelligence technology has come a long way since the days of IBM’s Deep Blue, a computer designed to play…

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Marketing Apr 4, 2023

Why the New York Logo Update Was A Rebranding Flop

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and…

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Marketing Apr 3, 2023

AI Content Moderation: How AI Can Moderate Content + Protect Your Brand

Every minute, 240,000 images are shared on Facebook, 65,000 images are uploaded on Instagram, and 575,000 tweets are…

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Marketing Apr 3, 2023

The 4 Biggest Consumer Behavior Shifts of 2023 [According to New Data]

Your marketing strategy can't stay stagnant if the people you're selling to are changing their behavior — you have to…

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Marketing Mar 31, 2023

How to Create the Best PowerPoint Presentations [Examples & Templates]

Creating the best PowerPoint presentation isn’t just about slapping facts and figures together or dazzling with snazzy…

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Marketing Mar 31, 2023

23 Email Marketing Tips to Improve Open & Clickthrough Rates [+HubSpot Blog Data]

Practicing inbound marketing means sending emails to people who actually want to hear from you. You’ve probably…

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Marketing Mar 31, 2023

13 Media Planning Tools I Tried & What Worked Best [+ Free Template]

Nowadays, people are consuming marketing and media in more ways than one, which means that media planning tools are no…

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