Jerome Dawson

Marketing Apr 19, 2023

14 of the Most (& Least) Successful Brand Extensions to Inspire Your Own

Hailee Steinfeld is mainly known for her acting chops, but her singing abilities bolster her esteem as a performer and…

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Marketing Apr 18, 2023

The State of Generative AI & How It Will Revolutionize Marketing [New Data + Expert Insights]

A writer at heart, Meghan Keaney Anderson has centered her career around content creation. So, when pivoting her…

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Marketing Apr 18, 2023

17 International Social Media Platforms That Weren't Founded in the U.S.

Whether you’re interested in international marketing, or just want to learn more about how audiences around the world…

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Marketing Apr 18, 2023

Wendy's Took #NationalRoastDay to TikTok — Did It Bring the Heat?

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and…

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Marketing Apr 17, 2023

The Two Psychological Biases MrBeast Uses to Garner Millions of Views, and What Marketers Can Learn From Them

MrBeast is a young YouTuber who has amassed an incredible following through non-traditional means.

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Marketing Apr 17, 2023

Discrepancies experienced by Black content creators [new data + expert insights]

Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of…

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Marketing Apr 17, 2023

AI in content marketing: How creators and marketers are using AI to speed up & succeed [data]

With the global revenue for AI in marketing pegged at over $107.5 billion by 2028, there is no doubt that AI in…

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Marketing Apr 14, 2023

Conversion Rate Optimization (CRO): 8 Ways To Get Started

Today, most marketing teams I talk to are laser-focused on conversion rate optimization (CRO) fundamentals, and for good…

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