Jerome Dawson

Marketing Apr 8, 2024

60 Remote Work Stats to Know in 2024

My first marketing job was as a contract writer for an agency on the opposite side of the world. This also happened to…

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Marketing Apr 8, 2024

Google Ads Intelligence: How to Use Google Ads AI for Your Next Campaign

Google Ads is the world’s largest PPC advertising platform. If used effectively, you can generate significant profit for…

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Marketing Apr 5, 2024

Is TikTok Becoming the Next QVC? All About TikTok Live Shopping

When I was growing up, QVC was the channel my mother would watch to discover new products and deals. From hair…

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Marketing Apr 5, 2024

47 B2B Marketing Stats to Know This Year [+HubSpot Data]

Remember the story about Plato’s cave? Here’s a refresher. One group of people lives in a cave only sees shadows; the…

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Marketing Apr 4, 2024

The Ultimate Guide to Instagram Influencer Marketing for Brands

In my agency days, I once woke up at 5:00 am to meet a TV host at my client’s donut shop for a behind-the-scenes first…

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Marketing Apr 4, 2024

What a decade in SEO taught me about keyword research that works

Keyword research is changing. The rise of AI search and content discovery through platforms like TikTok means people…

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Marketing Apr 3, 2024

The Ultimate Guide to PPC Marketing

Marketers, can we be honest with each other for a second? On a scale of 1 to 10, how much do you really understand the…

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Marketing Apr 3, 2024

Is a Cover Letter Necessary in 2024?

Writing a cover letter can be daunting.

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