Hey Again, !

We're about to go live in 15 minutes!

The Event ROI Problem: What SaaS Leaders Should Really Measure

If you've ever struggled to answer questions like:

• How do we connect events to revenue?
• What metrics matter most to executives?
• How do we measure pipeline influence?
• What's the difference between sourced and influenced revenue?
• How can events support customer growth and retention?

Then you'll want to join us for today's conversation.

Today's Key Topics:

✔ Pipeline influenced

✔ Revenue sourced

✔ Opportunity acceleration

✔ Customer expansion

✔ Attribution challenges

The days of measuring event success solely by registrations and attendance are quickly fading. Today's SaaS leaders need metrics that connect directly to business outcomes.

Join the livestream now:

After the live stream ends about 15 to 18 minutes, we'll have a conversation about todays topic.

📍 https://app.onestream.live/h4i-zgs-ifqm

We're excited to see you there.

Ericka Bates

Host, Talk Virtual