It's not your portfolio

You're talented. You know you are.You've shipped products. Solved real problems. Made users' lives better.So why does it feel like you're stuck?Why do less experienced designers get the roles you want?Why do your ideas get ignored in meetings?Why doe...

Read More
Jan 15, 2026
Proof.

"Does this actually work?"Let me show you instead of telling you.3 designers. Same system. Real results.CLIENT 1: SARAH - ARTS & CULTURE DESIGNERBefore:Stuck in interviews that went nowhereHad skills, had portfolioZero traction for monthsWhat cha...

Read More
Jan 13, 2026
I've been on both sides of the desk

Every job I've gotten in my 15+ year career came through my network.Not job boards. Not recruiters. My network.Let me show you the pattern:First design job: Met a recruiter at a networking event. She introduced me to a hiring manager. We talked at a...

Read More
Jan 12, 2026
I've seen 500+ portfolios. Here's the problem.

So I review a lot of portfolios.As a coach, I look at 3-5 per week from clients preparing for job searches.When I was hiring as a Head of Product Design, I reviewed 500+ over 2 years.Here's the pattern:90% of portfolios look exactly the same.Same str...

Read More
Jan 11, 2026
Your design process is a mess (and it's costing you)

Hey,One of my clients came to me frustrated last month.She'd been at her company for 3 years. Did great work. Multiple successful projects. Ready to update her portfolio and look for her next role.Then she sat down to write her case studies.And reali...

Read More
Jan 10, 2026
What design schools don't teach (but should)

Hey,I was reviewing a client's portfolio last month. They were applying for senior-level roles. $180K range.The work looked solid. Clean UI. Good case studies.But when we did mock interview prep and I asked: "How did you validate this solution?"The a...

Read More
Jan 09, 2026
Why you're overthinking every design decision

Hey,A designer I was coaching sent me this message:"I've been staring at this navigation design for 3 days. Tabs vs hamburger menu. I can make a case for both. But I don't know which is right."Three days. On one decision.And she still couldn't commit...

Read More
Jan 09, 2026
Why your design ideas keep getting rejected

I've seen this happen dozens of times:A designer does great work. Clean interface. Good UX thinking. Strong rationale.Then they present to stakeholders.And... nothing. Rejected. Or worse—ignored.Not because the design was bad. Because they couldn't e...

Read More
Jan 07, 2026
Something different (6 of us built this)

Hey there,Quick context before I share what's happening:I'm part of a design creator community. Six of us. Different specialties.Last November, Femke (one of the creators) had an idea: What if we bundled our resources together for designers who want...

Read More
Jan 06, 2026
If you’re sick of updating your portfolio

You’re probably tired.Not tired like “I need a break.”Tired like “I don’t know what else to fix.”You’ve updated your portfolio.Then updated it again.Then trimmed it.Then rewrote the case study.Still no offer.At some point, the question creeps in quie...

Read More
Jan 05, 2026