THE CONTENT YOU SHOULD BE SHARING TIRELESSLY
Mar 28, 2022 9:45 am
Dear entrepreneur,
How are you today? I hope you are superb and in charge.
Every business has a story and if there is anything you should be doing now, it's telling the whole world your own story. Your path is unique and so is your story.
We are in a content kind of economy. Content for you as an entrepreneur is simply your story. Stories around your processes, wins, lessons (or what some call failures), customers and your products or services.
I want you to know that people won't do business with you just for its sake, they will do so because of the story around you first as the entrepreneur and then your products and services.
I had a conversation with my executive assistant last week where I told her about a book called "social media is your new CV". I thought to tell you the same. Everything you put out to the world is considered a story about you, your brand and your business.
You can't be silent or hidden and at the same time, you can't afford to tell stories (share contents) that do not align with what you stand for.
Telling your story is a skill, this means it can be learnt. But you will never know the power in your story or how great a storyteller you can become until you begin sharing it with the world.
Never let an opportunity to share your story pass you by.
Your story should;
- BE AUTHENTIC: Authenticity is about the choice to show up and be real. The choice to be honest. The choice to let our true selves be seen.
- Tell the world what you stand for, your values, standards and lifestyle. Are you excellent, or empathetic? Maybe you are generous and hardworking. Then your story should reflect all these.
- Refer to you as a solution provider, as being competent and worthy of your client's trust. Tell stories that show the world your capacity and power.
- Reveal your customer's wants to them. It should show them the need in their life that you are available to meet.
- Persuade people to do business with you.
The better you are at telling your story the more money and influence you will wield unto yourself. And while businesses are ever busy curating contents, your story is one content you must never get tired of sharing.
More than the money you can make from telling your story, who knows whose life story is dependent on yours? I believe there is someone out there who can be inspired by your own story, that's why I am here cheering you to tell it.
I'll stop here for now as I leave you with the words of Charle's De Lint to think about;
" Don't forget that no one sees the world the way you do. So no one else can tell the stories that you have to tell."
I hope you enjoyed reading this as I did writing it. Kindly help me serve you and your greatness better by feeling the form below. It will help me with updated information about you, your business and how I can create beautiful contents just for you.
Fill the form here
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Thank you.
Love and profits,
Dr Yemisi