Hey,

Let this slip a bit didn't I, how have you managed for 3 weeks without me in your inbox!

There's a lot to catch up on, but will keep it as brief as possible...

💫 Hoopsfix All-Star Classic 2022

We did it! #HASC22 is done, and it's a major relief...still can't believe we sold out Crystal Palace; 1500 people in the building to watch junior basketball, which historical guru John Atkinson believes to be a record for a purely youth basketball event in the UK. Madness. Issy Bunyan excelled in the U19 Women's game for MVP honours, Quinn Ellis did an U19 Men's MVP and 3-point contest double, while Charles Okafor won the dunk contest. Check out this nice feature on sibling duo Kanu and Saruna Gudza who suited up in the men and women's games respectively.

🌊 There's a Hennessy x NBA court floating down the Thames

This might be the craziest basketball activation I've ever seen happen in the UK, as Hennessy and the NBA today unveiled the UK’s first floating basketball court on the River Thames in London, in celebration of the NBA’s 75th Anniversary Season and the 2022 Finals. Looking forward to going down and checking it out tomorrow!

🎙 Emergency Pod: Jeremy Sochan preps for the NBA

Only bringing out the pod for special occasions these days, and this was one of them, as we got 15 minutes with Jeremy Sochan from the US as he prepares for the NBA draft. We gave the floor to the fans and got him to do an Instagram Q&A which was good fun - a humble young man who is doing us all proud...looking forward to seeing him take the next step!

That wraps up another week, as always hit reply with any thoughts, questions or anything else!

With gratitude,

Sam