The ultimate 9-5 escape plan

This is from THIS episode – Spotify – iTunes Reid Hoffman (founder of LinkedIn) once said “Entrepreneurship is like jumping off a cliff and building a parachute as you go down.” 😅🪂 I don’t know about you, but that sounds stupid and dangerous.  It’s m...

Read More
Mar 27, 2024
Brutally honest career advice to my younger self

I’m 42. The first 10 years of my career were a roller coaster of emotions: Rejected by MSFT Rejected by Google (2x) Fired by FB after 9 months Fired by mint .com after 10 months Built 20+ startups that didn’t work out But I’ve also: Built AppSumo to...

Read More
Mar 20, 2024
How to get rich as an introvert

“I get all tense, then I start to stutter, and then I forget what I’m supposed to say,” she said. I was sitting on stage at the SXSW event when a woman named Robyn said she was afraid of public speaking. I asked if she’d come on stage. “Okay,” she sa...

Read More
Mar 14, 2024
My $100m Schedule – How I Plan My Week

📚 Get the NYT bestseller – milliondollarweekend.com – Available Everywhere! In this episode, Noah answers a question he frequently receives about managing the complexities of running a business, writing a book, and maintaining a long-distance relatio...

Read More
Mar 09, 2024
These 5 strategies made us $10M+ EACH

📚 Get the NYT bestseller – milliondollarweekend.com – Available Everywhere! Being an entrepreneur is a lot like being a scientist – you start with a hypothesis, run tests, and iterate as you go. At AppSumo, we’ve tested hundreds of strategies. Most f...

Read More
Mar 07, 2024
Unveiling Our $80 Million Teammate Playbook

📚 Get the NYT bestseller – milliondollarweekend.com – Available Everywhere! In this episode, Noah reveals all, sharing the exclusive never-before-released AppSumo Teammate Handbook. This is how AppSumo efficiently runs an $80 million business and nur...

Read More
Feb 29, 2024
A/B testing my book cover

📚 Get the NYT bestseller – milliondollarweekend.com – Available Everywhere!  In this episode, Noah takes us behind the scenes of the Million Dollar Weekend book cover journey, revealing the power of A/B testing and data-driven decision-making when ch...

Read More
Feb 22, 2024
My A/B testing process revealed

A few days ago, my friend Neville wrote a tweet about how I “split tested” my way to the color of the cover for Million Dollar Weekend. In this email, I want to dive deeper into how we used testing and data to iterate our way to the current cover (an...

Read More
Feb 16, 2024
5 Reflections from Million Dollar Weekend

Someone asked me what my biggest lesson was from writing Million Dollar Weekend. My answer? We all can do harder things than we realize. Writing a book is hard. Building a business is also hard. But they’re not impossible. There’s been so much I’ve l...

Read More
Feb 15, 2024