Hi ,

Michelle sent out proposals every single week.

She had great credentials, her services were reliable, and her prices were fair. She kept losing deals to people with way less experience, and she couldn't figure out why.

Then a potential client told her something during a call that stopped her in her tracks: "I almost didn't schedule this meeting. Your website picture looked so outdated, I thought maybe your services were outdated too."

That hit hard.

Michelle's professional picture was four years old. She had a different hairstyle back then, a different weight, and a different energy about her. When people finally met her in person or on Zoom, she didn't match her photo at all.

This created doubt in their minds. They started wondering what else wasn't current about her. Her methods? Her knowledge? Her approach to business?

She decided to get new professional pictures taken. Nothing fancy, just current pictures within her budget that actually looked like her now.

Three things changed immediately after she updated her website: more people scheduled discovery calls, fewer people seemed surprised during first meetings, and her proposals started closing faster.

Here's what Michelle learned: your professional picture isn't just a decoration on your website. It's a trust signal. An old photo makes people think you're running an outdated business. A current photo tells them your expertise is also current.

For coaches and speakers: Your picture is often the very first thing potential clients see when they're deciding whether to work with you. Make sure it matches who you are right now, not who you were two years ago.

For realtors: Think about it this way - would you trust someone to sell your home if their own professional picture looks neglected and out of date?

For content creators and influencers: Your audience expects consistency from you. When your pictures don't reflect your current brand, it creates confusion and breaks trust.

For career professionals: LinkedIn recruiters skip right over profiles with outdated pictures. They assume you're not serious about your career if you can't even update your headshot.

When was your last professional picture session? If it's been more than 18 months, you need my Image Confidence Reset. Reply "RESET" to learn how we'll refine your wardrobe and align your entire professional image with where you're headed in 2025.

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To your best image

Funke Roberts