Competent women stay poor. Here's the uncomfortable reason.

May 22, 2025 4:06 am

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Hi ,


You've been given terrible career advice your entire professional life.


"Work harder." "Do more." "Prove yourself."


After three decades transforming the careers of professional women, I can tell you with absolute certainty:


Working harder isn't working.


The Effort-Success Disconnect


Research from multiple business schools confirms a painful truth:


Perception factors influence advancement decisions more powerfully than actual performance metrics.


This explains the frustrating experience of:


• Outperforming colleagues who get promoted over you


• Working longer hours with no recognition


• Taking on additional responsibilities without reward


• Delivering exceptional results that go uncelebrated


The Perception Power Principle


The hard truth is that how you're perceived often matters more than what you actually do.


This isn't fair. It isn't right. But it is reality.


The good news? Perception can be strategically managed.


The Strategic Image Method


Through my work with women who've transformed their professional trajectories, I've developed a methodology that shifts how your capabilities are perceived without requiring you to work a single hour more.


Want to discover how perception factors are affecting your advancement? Reply with "PERCEPTION ANALYSIS" for my exclusive assessment.


The transformation can completely reshape your career path:


"After implementing Funke's Strategic Image Method, I stopped taking on extra projects and working weekends. Instead, I focused on how my contributions were perceived. Within six months, I received the promotion I'd been working toward for three years - while actually working fewer hours." - Jennifer, Director


Stop exhausting yourself trying to overcome perception barriers through sheer effort. Let's break those barriers down instead.


To your effortless advancement,


Funke Roberts


@thefunkeroberts


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P.S. Your perception is either working for you or against you every single day. Let me help you ensure it's working for you.

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