Hi,

Starting an ecommerce business is challenging. And it’s even tougher when you have a business that’s struggling.

But what if things are not going well at all?

Should you start over in a different niche? Take a break? Or try again to make your current business work?

We've got a great article for you this week that will help you answer that question!

But first, let's begin this email with the news of the week:

• If you missed the email from last week, then don't forget to check out this article. It will help you decide between the popular apps; Oberlo and DSers!
• We have a new blog page! I'm really curious to hear what you think of the design. You can check it out here.
• 'How to Prepare Your Ecommerce Business for a Cookieless Future' - You can learn more here.
• Did you know that Shopify recorded worldwide sales of nearly $2.9 billion on Black Friday, an increase of about 21% in comparison to last year?

So, what about this week? Well, we’ve got two amazing new articles for you:

The first article will be perfect for you if you're currently wondering how to pick the right theme for your store.

Look, picking the right theme might feel like a challenge since there are so many questions that need to be answered. (For example, do I want that expensive theme?)

Here are eight tips that will help you decide:

• How to Choose the Best Shopify Theme: 8 Great Tips

Ready for this?

If your store is not doing what you expected it would do, then this is the article for you!

This article will cover how you need to research other niches before you switch, the steps you need to take to start over in a different niche, and give you a few tips for deciding what’s best for you!

Curious now? Check out the article by clicking below 👇

• Starting Over in a Different Niche: Definitive Guide (2021)

Have a great rest of your week!

Greetings,

Richard

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