This week, we had something that doesn't happen often outside of the Super Bowl—lots of Americans watched the same thing at the same time. Today, I thought we could look at WHY and what podcasters can learn to add those winning ingredients to their p...
OK, I realize this seems a little odd, but stay with me. Bowling and podcasting share surprising similarities that can inspire you to start your own podcast. Just like in duck pin bowling, where mastering the basics and adapting your technique is cru...
If you want to add something new to your podcasting routine, you need to subtract something else from your schedule. Time management is crucial for podcasters; today, I'm pointing out the importance of making intentional choices about allocating our...
Today we look at how to encourage guests to promote their episodes. Host Dave Jackson opens the show by discussing the importance of reciprocity in the podcasting world, emphasizing that hosts and guests benefit from effective promotion strategies. G...
This episode serves as a guide for content creators to learn from the mistakes of the movie industry. It advocates for creativity, genuine audience engagement, and strategic marketing that resonates with today's consumers.The movie industry is fallin...
Starting a podcast can feel overwhelming, but understanding the essential questions to address can simplify the process significantly. Join Dave Jackson as he coaches Alex Lorre through a consulting call, highlighting crucial considerations for both...
Chapters in podcast episodes allow listeners to easily navigate content, enhancing their listening experience by allowing them to skip to segments they find most intriguing or relevant. Dave Jackson explores the evolution and utility of chapters, ref...
Today we’re unpacking a world of AI tools and their applications in podcasting. I start by asking ChatGPT what the top uses for ChatGPT (and you'll be surprised) are.We also discuss the crucial balance between leveraging AI for efficiency and maintai...
In this episode of the School of Podcasting (episode 949), we get some great insights from media research expert Tom Webster. With a focus on optimizing podcast content and strategy, Tom and Dave explore common pitfalls that podcasters face, particul...
If you're thinking of outsourcing some of the tasks involved with your podcast, this episode is for you. What is involved with creating an episode? What parts should I outsource? Where do I find an editor? How much does it cost?Mentioned In This Epis...
