How Shifting My Business Model Helped Me Reach More People
Aug 08, 2025 4:01 pm
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You don't have to see the whole staircase, just take the first step.” ― Martin Luther King Jr.
It's a motto I live by...
When I started my business I had a pretty clear vision of the products and services I wanted to create. I also knew that my business would likely change and evolve as I learned more about it.
Financially Focused started as an old school television show. Very dependent on the whims of television executives which left me feeling very constricted. I knew I was helping people, but being at the television studio at 5am to start taping was taxing on both myself and my two babies. Plus, I didn't have a strong social media team so that I could properly capture and distribute the nuggets of gold that my interview guests would drop to help viewers make real money with their investments. The goal of #FinanciallyFocused is to help its audience make excellent decisions to grow the money they have. Another #FinanciallyFocused goal is to help its audience speak with confidence and give instructions to their bankers/investment advisors to build wealth. And so the old school television platform left off an important component - the social media reach. The audience of #Professionals, #CorporateWarriors, #Entreprnuers and #SmallBusinessOwners needed to be able to watch on the replay for the advise to move their wealth. Can you believe that old school television executives demanded a SIX MONTH EMBARGO on televised interviews????? Image that level of control on my business and how limited I was. Then I saw the light. Or more specifically @AliciaLyttle showed me how to build my business using internet marketing. #AliciaLyttle was a blessing from above to #FinanciallyFocused. Thanks #Alicia. That said, as the demand for customized financial strategy grew, I knew I had to take Financially Focused to the next level. So private coaching and portfolio review became new services for the business. Then the #FinancialSuccessAcademy was born with the mentorship of #DrCarolynHayle. It has been such a journey!!!!! It is like as my two babies left diapers, learned to walk, learned to run and developed, so too did my business.
Is it time for you to pivot? It could be!
If you’re having a hard time finding the investment and wealth building plan for you, think about what you can do to get it back. Should you create a new plan of action? Find a new investment strategy?
Just keep shifting until you find your sweet spot. Trust me, it's there for you!
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#FinanciallyFocused #FinancialSuccess #PivotYourBusiness #WealthBuilding #InvestmentStrategy #OnlineBusinessSuccess #EntrepreneurJourney #FinancialGrowth