Hi ,

Right now I'm down in the Keys on a tiny little island called Duck Key. Bill and I have 3 days to roam around in the middle Keys before we head down to Key West. So we're out exploring, eating great seafood, and talking about our next year or so. And I've also been taking a close look at my friend Karon Thackston's newest product, Email Advantage: How To Write Promotional Emails That Convert. (That's my own affiliate link.)

Here are 3 really helpful things I've gotten from her course so far. And yes, I'm already a certified email marketing specialist, did you know that? But I can ALWAYS learn something new!

1. As a part of this course you'll get a PDF called Email Worksheet Planner and believe me, it blew me away! It's so complete! If you are planning out emails for a campaign you will find it so useful, what to do and everything laid out in front of you.
2. You'll also receive Karon's ebook "How to Entice with Words." Karon's been a professional copywriter for years, and it shows. She gives many tips for using words that convert to sales, and it will be useful to you in more than just emails.
3. The 6 part course gives you not only the video, but also the audio and a copy of the presentation slides. I love this, because I like to listen and mark up the slides with my own ideas and notes as I go. I don't particularly like video only. Super-useful!

Karon's 50% off coupon is good today and for just a few more days. Go to this link to check out the course and be sure to use the coupon code EMAIL50 to get a full 50% off right now. Sort of a no-brainer!

Here's exactly what you'll get:

• The exact steps she takes to write conversion-worthy emails that bring home the bacon.
• The 6 most popular styles of persuasive emails and simple outlines for how to write each one.
• The one free resource you should use so you never run out of ideas.
• The 4 things most email subscribers do before they buy and why their hesitation is actually a good thing.
• Specific recommendations for potentially bumping your sales percentage from 14% to 34%.
• The simple 2-step process for discovering your best voice that makes your email copy sound natural and appealing to your readers.
• Karon's exclusive F.A.C.E. formula for deciding just the right length for every email you write.
• 6 things not to include (and 7 things to include) when you write subject lines.
• Karon's favorite (and top-performing) copywriting technique and examples of how to use it 3 ways.
• Proven, enticing phrases that perk up readers and reinforce their attention.
• How to easily transition to making an offer in a way that's natural as well as convincing.
• Examples galore that let you visualize how to best write your profit-generating emails.

I'm hopping in the car with Bill to go watch the dolphins play. More later!

To your sweet success,

Sue Painter