Timeline Photos

Two days ago I mentioned "Lead Magnets." Yesterday I mentioned "email marketing" and how they both lead to your "tripwire." So what is a "trip wire?" A trip wire is a low priced offer used convert an prospect into a customer. You don't need to sell t...

Read More
Oct 29, 2020
Timeline Photos

Yesterday I talked about "Lead Magnets" to collect email addresses. You need email addresses so that you can send emails to your customers to sell them more of your products and services -- like your "trip wire." Did you know the ROI per $1 spent is...

Read More
Oct 28, 2020
Timeline Photos

Do you have a "Lead Magnet?" Do you know what a "Lead Magnet" is? A "Lead Magnet" is something that you offer (that prospects will want) in exchange for information like their email address or phone number. A good lead magnet provides value. So you...

Read More
Oct 27, 2020
Timeline Photos

Small Business Marketing Tip: This is a copywriting tip - develop your main purpose or hook, set it, and don't deviate. Keep it simple and make everything about the reader. Use "You" and not "We" or "I". Do you agree? #BlackbirdDigitalMarketing #Sma...

Read More
Oct 16, 2020