Hey fam 👋🏾
Let me put you on to something that’s changing the game in the background while others are running ads wrongly.
It’s called the Meta Pixel but wait, not just the normal “put code on your website”. This one is wild.
I’m talking about the part of Meta Pixel that lets you see what EXACTLY people are doing on your site, like real-life spies
There’s this crazy feature called Custom Events, and it lets you track anything you want.
Not just “purchase” or “add to cart” I mean things like:
- When someone scrolls halfway on a page
- When they click on a WhatsApp button
- When they spend more than 30 seconds on your landing page
- Even when they rage-click something out of frustration (yes, that's a thing 😅)
Here’s why this is serious:
Most people are spending money on ads and just hoping it works. But with this, you get full control. Meta starts learning who your real customers are and not just the window-shoppers.
And guess what?
You can then tell Meta,
Yo, find me more people like the ones who clicked the WhatsApp button AND stayed on the page for 45 seconds.”
That’s how you start printing money from your ads 💵
It’s not even hard to set up. Just one small tweak using Google Tag Manager or Meta’s Event Setup Tool.
I’ll break it down properly in the next email but for now, just know this:
If you’re not tracking custom stuff with your Pixel, you’re leaving money on the table.
I mean it. And if you need help setting it up, feel free to visit our website.
Talk soon. You don’t wanna miss what’s coming next.
- Billings
https://bestmarketinggigs.com
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