Bad news: TikTok Ads stopped converting.
May 11, 2025 12:07 pm
"You can’t generate quality leads on TikTok. The platform sucks -they'll never approve your Ads. TikTok Ads don't work anymore."
I’ve lost count of how many times people have said this to me in the DMs.
Do I blame them?
Not at all.
Could they be right?
Maybe.
But after a few back-and-forths with these folks, I started to notice a trend:
90% of them didn’t learn how to run TikTok Ads before jumping in.
Some didn’t even know what a pixel was. Others were boosting posts and calling them ads. And the few who actually took a course? They skipped modules and went straight to launching campaigns.
One guy told me, “Benson, every time I try to run an ad, TikTok rejects my creatives.”
I said, “Can I see the creative?”
Even I, Benson, wouldn’t approve of that creative.
It had blurry visuals, misleading captions, and music that had copyright written all over it. TikTok is strict. It’s not Instagram where you can slide by with chaos. But that’s a story for another day.
Here’s the real deal:
Running a TikTok ad might feel easy — a few clicks on your phone, and boom, your ad is live.
But don’t be deceived.
Simplicity is not a substitute for strategy.
You still need to understand:
How to structure your funnel
How to craft scroll-stopping creatives
How to pick the right audience
Let me be real with you…
When I started, I was terrible.
My sales funnel? Weak.
My creatives? Cringe.
My targeting? Way off.
I once got over 1000 clicks… and not a single lead. Zero.
But today, it’s different. I’ve learned. I now know what works — and what to completely avoid.
And you can know too.
Click the link below to access the exact guide that helped me crack the code.
No fluff. No recycled tactics. Just real, actionable steps that work, especially if you’re an affiliate marketer trying to win on TikTok.
[>> Click here to get the guide now]
Your next winning ad might be just one click away.