, Today I'm going to break one of the most important rules of copywriting.

The Copywriting gods would be ashamed if they ever read this email.

Well, let's get to it.

On May 19th this year I paid close to 100k to get access to a group where I receive crypto signals.

Amazing right?

During that period the market was down so making any trade during that period wasn't advisable.

Fast forward to today…

I checked the telegram channel and it turns out that for the past 2 months the guy has been dropping signals back to back.

In fact, all the signals he dropped last month hit all their targets.

That if I started my portfolio with $100 by the end of the month it should have gotten to $2000.

2 freaking thousand dollars,

That is about 1.5m in Naira.

Now you're wondering why am I telling you about signals and crypto.

Would I then sell you a course on crypto?

Not at all…

But as you can see from the figure above that's the cost of my Inaction.

This brings me to the point of today's email.

Most times you feel comfortable with the decision you make not knowing the effect it is going to have on you in the future.

Imagine if you started email copywriting 6 months ago.

By month 3 if you've been dedicated and serious with the reps you need to do.

By then you should have made your first $200.

Now even if you don't increase your rates and you keep earning $200 for the next 3 months.

That $600 by month 6.

Money you wouldn't have made.

The decision is yours.

As for me, I'm going to fund my wallet next week and start trading.

You do whatever sits right with you.

And by the 31st of December, you are either glad you have an amazing skill in your arsenal or coming up with resolutions we all know you ain't gonna accomplish.

That's all.

PBUY

Benson.

PS: Talking of the cost of inaction you can tap the link below and find all you need to get started as an email copywriter.

👉👉Live Q & A webinar👈👈

Or you can do you.

In case you're still on the fence the webinar is in 2 days.

PPS: BTW if you thought all the emails I've been sending you this week were random think again.

In tomorrow's email, I'm going to take you behind the scenes of why I sent each email on that specific day.