A viral TikTok video doesn't guarantee leads.
Jun 27, 2024 4:56 pm
, Did you read my mail yesterday?
If not, please do so right now.
This is part 2 of my mail on how to avoid being in a situation where a campaign video that has gone viral attracts just a few leads.
If a campaign video with let's say 100k views generate 100 leads, then any of this could have been the problem.
- 1- Poorly communicated CTA (Call To Action).
- 2- The link takes too long to load.
- 3- Link In Bio error; A situation whereby a lead gets an error message (Action can not be completed) after clicking on your WhatsApp link on the influencer's bio.
Situation 1 is corrected by the influencer making another video with a clear CTA.
Situation 2 is corrected by accessing the link via a better network.
Situation 3 is corrected by substituting your "WhatsApp link" with a "Google Docs link".
Here's a tutorial on how to create the Google Docs link.
1- Write a presell message using Google Docs.
2- At the end of the message, use the instructions below as the CTA.
"If you are interested in learning more about affiliate marketing. Send "Interested" to my WhatsApp number @09032394929"
3- Go to settings, and allow anyone with the link to access the file.
4- Copy the link to the Google document and send it to the influencer.
5- Instruct the influencer to add the link to his/her bio.
Interested viewers send a particular keyword to your Whatsapp DM when you do this. it eliminates the friction caused by the error message.
I showed my inner circle what their Google Docs should look like. If you would love to join my inner circle and see it, here's your ticket