What goes into a blog post? Helpful, industry-specific content that: 1) gives readers a useful takeaway, and 2) shows you’re an industry expert. Use your company’s blog posts to opine on current industry topics, humanize your company, and

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  Much Ado About Self-Publishing   Writing in the indie world is an uphill climb. Many excellent writers, glorious storytellers with magical mysteries flowing onto pages, are never seen. Manuscripts being sent for review with high hopes. The