Here's the truth about sales:
People buy because of selfish reasons.
They don't buy because of how much you believe in your product or service. No!!!
Even if believing in your product or service helps you sell it well, that's not why people buy.
People buy because of what your product or service can do FOR THEM.
They don't care how long it took you to come up with the product or service
They don't care how much you spent developing it.
They care about what your product or service can help them achieve.
Would it take them away from pain?
Would it bring them pleasure?
Would it help them make more money?
Would it help them have awesome relationships?
Would it help them become a better version of themselves?
They buy because of "them"
What should you do with this information Jay?
I'll tell you...
When selling your product or service to a prospect, make you pitch about them.
Take away all the irrelevant stuff. Focus on their needs, wants, desires, etc. and how your product or service can help them achieve their desired outcome.
If you can do this successfully, then you have a great chance of making a sale.
By the way,
If you want to learn how my students generate 100k - 1 million naira in sales monthly,
You should consider signing up for the 100k sales challenge.
It's a 30day training where I teach you everything I know about sales and marketing...
+ I show you how to implement the lessons in real life.... Not those oyinbo things you learn that can't work in Africa or Nigeria.
If you want to join my students in the 7 figure geng who smile to the bank every month, then you should sign up for the challenge ASAP.
I can only take 50 people per time and so far, 30 people have signed up.... So we literally have like 20 slots left.
To get more details about the challenge, click here
Talk to you soon.
Joseph 'The Sales Guru' Don
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